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обновлено 3 дня назад

Senior Integrated Marketing Manager

Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

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TL;DR
Senior Integrated Marketing Manager (Education Technology): Managing full-funnel marketing execution and performance for university partners with an accent on campaign operations, partner growth, and cross-functional optimization. Focus on analyzing funnel KPIs, leading testing and launches, coordinating stakeholders, and improving scalable marketing outcomes across higher-education programs.

Location: US - Remote

Company

hirify.global is an education technology company that helps regional universities launch and grow online programs for modern learners across high-demand fields.

What you will do

  • Own day-to-day execution and full-funnel performance for assigned university partners.
  • Coordinate campaign execution, asset reviews, approvals, performance updates, and partner communications.
  • Translate integrated marketing strategies into actionable plans and monitor leads, applications, enrollments, and retention.
  • Lead performance optimization, testing, new program launches, and cross-functional workstreams with analytics, channel, creative, and SSC teams.
  • Support Directors and Senior Directors with strategic planning, escalations, partner reviews, and continuity of execution.
  • Ensure assets meet partner brand standards, value propositions, compliance requirements, and contractual commitments.

Requirements

  • Bachelor’s degree in Marketing, Business, or a related field.
  • 5–7+ years of experience in integrated marketing, account management, or campaign execution.
  • Demonstrated success managing partner or client accounts with measurable outcomes.
  • Strong analytical, execution, and cross-functional collaboration skills.
  • Ability to manage full-funnel performance and provide insights, optimization recommendations, and execution guidance.

Nice to have

  • Experience in higher education or enrollment marketing.
  • Experience leading cross-functional projects, pilots, and initiatives.
  • Advanced fluency in paid media, SEO, email, and analytics.
  • Familiarity with Salesforce, Tableau, Workfront, or similar marketing platforms.

Culture & Benefits

  • Remote work arrangement within the United States.
  • Work supporting access to affordable online education and university growth.
  • Collaboration across marketing, analytics, channel, creative, and student support teams.
  • Equal-opportunity employer supporting a diverse and inclusive workforce.

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