8 дней назад
Senior Product Marketing Manager - B2B
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Product Marketing Manager - B2B (Data/AI SaaS): Leading B2B go-to-market campaigns and developing customer-centric positioning, messaging, and sales collateral for DataCamp’s data and AI learning products with an accent on revenue impact, customer insights, and competitive differentiation. Focus on crafting product narratives, managing analyst relations, and translating market and customer feedback into campaigns that drive adoption and growth.
Location: United Kingdom
Company
provides practical data and AI learning experiences for individuals and organizations, serving more than 20 million learners and 6,000+ companies.
What you will do
- Lead B2B go-to-market campaigns with commercial teams, covering curriculum, product positioning, and creative initiatives.
- Develop customer-centric messaging that communicates ’s differentiation.
- Create sales and marketing collateral, including pitch decks, blogs, webinars, and case studies.
- Gather customer insights and testimonials with revenue and customer success teams to refine messaging.
- Build analyst relationships and communicate product capabilities and roadmap.
- Monitor market trends and competitor strategies to identify opportunities and threats.
Requirements
- 5+ years of B2B product marketing experience in a data or AI SaaS company.
- Deep understanding of the data or AI space, industry trends, and competitive landscapes.
- Demonstrated success leading and executing go-to-market strategies with measurable impact on revenue, adoption, or market share.
- Exceptional English writing and presentation skills, supported by a portfolio of messaging, content, and thought leadership.
- Ability to work independently and perform effectively in a fast-paced, high-workload environment.
Culture & Benefits
- Data-driven, transparent, ownership-oriented, and customer-focused culture.
- Flexible working hours.
- Yearly learning budget for conferences and training.
- International company retreats.
- Annual IT equipment budget for a home working setup.
- Competitive compensation and benefits.
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