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8 дней назад

US HCP Omnichannel Marketing Director (Obesity)

184 336 - 249 395$
Формат работы
remote (только USA)
Тип работы
fulltime
Грейд
director
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
US HCP Omnichannel Marketing Director (Obesity): Building connected healthcare-professional engagement across paid media, CRM, web, and digital activation for obesity and related conditions with an accent on customer journeys, personalization, analytics, and AI-enabled engagement. Focus on leading omnichannel strategy, optimizing media and CRM performance, developing digital experiences, and building a high-performing marketing team.

Location: United States — Remote; 25% travel required

Annual salary: $184,336.10–$249,395.90

Company

hirify.global is a biotechnology company developing medicines across oncology, inflammation, general medicine, rare disease, and obesity-related conditions.

What you will do

  • Develop and execute integrated HCP omnichannel strategies across paid, owned, and earned channels.
  • Connect media, CRM, web, content, and field engagement into unified customer journeys for called and non-called HCP audiences.
  • Lead paid media planning, optimization, investment allocation, audience strategy, and performance measurement.
  • Own CRM segmentation, journey design, personalization, lifecycle programs, and the roadmap for HCP websites, portals, and digital experiences.
  • Advance analytics, testing, continuous improvement, modern marketing practices, and AI-enabled engagement.
  • Build and develop a high-performing omnichannel marketing team while partnering across Marketing, Sales, Analytics, Medical, and Commercial functions.

Requirements

  • Doctorate degree and 4 years of marketing or relevant experience; or master's degree and 7 years; or bachelor's degree and 9 years.
  • Deep expertise in omnichannel marketing, CRM, digital engagement, media, and customer journey strategy.
  • Experience leading digital transformation, commercial growth initiatives, significant media investments, and engagement programs.
  • Strong analytical, strategic, cross-functional leadership, collaboration, and communication skills.
  • Experience building and leading impactful teams and driving organizational change.
  • Launch experience in biotechnology, pharmaceuticals, healthcare, medical devices, or another regulated industry is preferred.

Nice to have

  • Commercialization experience in a collaborative environment.
  • Experience supporting launches in biotechnology or pharmaceutical organizations.

Culture & Benefits

  • Collaborative, innovative, and science-based work environment.
  • Health, dental, vision, life, disability, and flexible spending benefits.
  • Retirement and savings plan with company contributions.
  • Annual bonus program and stock-based long-term incentives.
  • Award-winning time-off plans and career development opportunities.
  • Flexible work models where applicable.

Hiring process

  • Applications are accepted until a candidate is selected or a sufficient number of applications is received.
  • Sponsorship for this role is not guaranteed.

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