Growth Manager (AI)

Location: Remote, Bay Area, California, United States

Salary: $135,800–$245,400 USD annually, depending on U.S. pay zone, location, skills, and experience.

Company

hirify.global builds financial technology products including Cash App, Square, Afterpay, TIDAL, Bitkey, and Proto to increase access to the global economy.

What you will do

• Own activation and habituation goals for Cash App from opportunity identification through measurable impact on activation and retention.
• Set the growth strategy, roadmap, and experiment backlog across onboarding, upsell, referrals, churn prevention, winback, notifications, incentives, and in-app experiences.
• Run rapid, rigorous experiments and diagnose funnels using self-serve data analysis.
• Ship product changes and customer communications directly with Engineering, ML, Design, Analytics, Martech, Creative, and Brand.
• Advance AI-driven decisioning and automation for growth, and scale successful lifecycle initiatives across Cash App.

Requirements

• 5+ years of experience in growth product, growth marketing, lifecycle marketing, CRM, growth strategy, business operations, or consumer-facing analytics in a B2C technology environment.
• Track record of owning growth goals end-to-end, including shaping and shipping the product experience.
• Strong data skills, including opportunity sizing, impact modeling, funnel diagnosis, and experience using SQL, AI tools, or similar methods.
• Deep experimentation experience, including backlog development, rigorous test design, and interpretation of results.
• Hands-on experience with Braze, Iterable, Salesforce Marketing Cloud, or a similar CRM and marketing automation platform.
• Fluency with AI tools and the ability to communicate complex analysis as clear strategy and actionable recommendations.

Nice to have

• Experience as a growth product manager or in a role involving product roadmap ownership.
• Experience with onboarding, activation, referral programs, incentive mechanics, or in-app personalization.
• Experience with regulated or trust-sensitive products such as fintech, financial services, or healthcare.

Culture & Benefits

• Remote work with medical insurance, flexible time off, retirement savings plans, and modern family planning benefits.
• Inclusive workplace and interview process with reasonable accommodations available for disabled applicants.
• AI tools may be used to evaluate applications in accordance with local regulations and privacy requirements.
• Up to 9 active applications may be submitted within a 60-day period; reapplication to the same role is available after 90 days following review.