Marketing Manager, Customer Advocacy

Location: USA - New York (Home Office); travel up to 25%

Company

hirify.global develops AI-driven cybersecurity solutions that detect and respond to novel, real-time cyber threats.

What you will do

• Own the global strategy for customer stories, references, speakers, peer reviews, customer insights, and advocacy engagement.
• Build programs to identify, recruit, nurture, and activate customer champions and executive stakeholders.
• Develop AI-powered and agentic workflows that surface customer insights, identify advocates, and streamline advocacy requests.
• Create a global pipeline of customer stories, proof points, testimonials, and success stories aligned with revenue priorities.
• Partner with Regional Marketing, Demand Generation, Corporate Affairs, Brand, Analyst Relations, Sales, and Customer Success.
• Lead peer review programs across Gartner Peer Insights and G2, support analyst and media activities, and measure business impact.

Requirements

• 4+ years of experience in B2B SaaS marketing and 2+ years specializing in customer advocacy or customer marketing.
• Experience building or scaling customer advocacy and storytelling programs, including customer stories, references, reviews, speakers, or executive advocacy.
• Experience using AI tools and agentic workflows to improve productivity, uncover insights, and scale customer engagement programs.
• Strong cross-functional leadership across Marketing, Sales, and Customer Success.
• Experience with advocacy platforms, CRM systems, and marketing technologies such as Champion, Salesforce, Gainsight, or HubSpot.
• Strong communication, stakeholder management, relationship management, and program management skills; ability to balance strategy with hands-on execution.

Nice to have

• Cybersecurity industry experience.

Culture & Benefits

• Medical, dental, and vision insurance covering employees and dependents.
• Paid parental leave, life insurance, pet insurance discount, and commuter benefits.
• 401(k) and Employee Assistance Program.
• Culture centered on ownership, collaboration, high standards, urgency, and continuous learning.