Performance Marketing Manager (AI)

Location: Hybrid work in Hamburg or Berlin, Germany

Company

hirify.global is a global business data platform providing reliable data, analytics products, and services for fact-based decision-making.

What you will do

• Manage and optimize Google Ads and LinkedIn campaigns through A/B testing, bid management, and continuous refinement.
• Build automated marketing workflows and integrations using AI tools for lead management, nurturing, and reporting.
• Set up and interpret analytics dashboards using GA4, Salesforce, and Power BI.
• Create or manage landing pages, ad copy, and other marketing assets with product marketing, content, and design teams.
• Contribute to campaign planning, budget forecasting, channel experimentation, and broader demand-generation initiatives.
• Monitor CPC, CPL, CAC, ROAS, and pipeline contribution while identifying new paid-acquisition growth opportunities.

Requirements

• 4+ years of hands-on experience in demand generation and paid campaign management, including at least 2 years in B2B, ideally SaaS or technology.
• Strong proficiency with Google Ads and analytics tools such as GA4.
• Hands-on experience setting up marketing automation platforms and working with AI tools.
• Analytical mindset with the ability to turn data into decisions.
• Ability to work independently, manage competing priorities, and own processes.
• Fluent English language skills and willingness to work in a hybrid setup in Hamburg or Berlin.

Nice to have

• Experience with Braze or similar CRM platforms.
• Salesforce experience.
• German language skills.

Culture & Benefits

• Hybrid work and flex-time.
• Work from abroad for up to 30 calendar days per year.
• International team and social events.
• Subsidized urban mobility, fitness and wellness options, and mental health support through OpenUp.
• Career and training opportunities, modern offices, and access to Langdock.