5 дней назад
Campaign Marketing Manager DACH - German
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Campaign Marketing Manager DACH - German (B2B SaaS/AI): Managing and optimizing end-to-end marketing campaigns for the DACH market, including acquisition, cross-sell, events, webinars, and demand generation programs, with an accent on localization, campaign measurement, and pipeline contribution. Focus on coordinating Sales, BDRs, partners, and marketing teams, using marketing technologies and AI tools, and improving campaign performance through data-driven analysis.
Location: Munich, Germany; hybrid. Travel up to 25%.
Company
Qlik develops trusted data products, analytics technologies, and AI agents that help organizations turn complex data into actionable insights.
What you will do
- Manage end-to-end execution and optimization of marketing campaigns for the DACH market.
- Localize global and regional campaigns for market needs and coordinate acquisition, cross-sell, upsell, events, webinars, and demand generation programs.
- Work with Sales, BDRs, partners, marketing leaders, and cross-functional teams to align campaigns with business and go-to-market priorities.
- Coordinate co-marketing activities with partners, agencies, vendors, and external stakeholders.
- Track campaign performance, attribution, engagement, pipeline, and revenue contribution.
- Report results and insights in campaign reviews, pipeline reviews, and quarterly business reviews.
Requirements
- 5+ years of experience in B2B campaign management, demand generation, or field marketing.
- Experience planning and measuring integrated campaigns, events, webinars, and end-to-end marketing programs.
- Hands-on project management skills with the ability to manage multiple campaigns, stakeholders, and timelines.
- Experience working in distributed, cross-functional, matrix organizations and managing agencies, vendors, and partners.
- Proficiency with Salesforce, Marketo, ON24, LinkedIn, Microsoft Office, AI tools, and intent data; 6sense experience is a plus.
- German language capability is required for the DACH-focused role.
Culture & Benefits
- Flexible, diverse, and international hybrid work environment.
- Culture focused on innovation, technology, collaboration, and openness.
- Career progression pathways and mentoring programs.
- Additional days for changing the world and personal development.
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