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1 день назад

Head of Growth / Head of Performance Marketing

Формат работы
onsite
Тип работы
fulltime
Грейд
head
Английский
c1
Страна
Germany
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Head of Growth / Head of Performance Marketing (Paid Acquisition and Automotive): Leading paid acquisition for wirkaufendeinauto.de and Autohero across Europe, connecting seller sourcing and buyer acquisition with an accent on customer journeys, unit economics, and channel performance. Focus on directing investment across markets and platforms, developing around 10 channel experts, and building AI-, automation-, and experimentation-driven growth advantages.

Location: Munich, Germany; modern office near Englischer Garten.

Company

hirify.global Group is a European digital automotive platform operating brands that help people buy and sell cars.

What you will do

  • Lead paid acquisition for wirkaufendeinauto.de and Autohero across European markets.
  • Connect seller sourcing and buyer acquisition across both businesses and optimize the full customer journey.
  • Translate customer intent, funnel behavior, segment economics, CAC, Gross Profit, capacity, and inventory into investment decisions.
  • Stay close to Google, Meta, TikTok, and other performance channels, stepping into accounts when performance requires action.
  • Lead around 10 channel experts directly, setting accountability, giving feedback, and developing independent owners.
  • Build a test-and-learn roadmap and use AI, scripts, and automation to improve growth operations.

Requirements

  • 8+ years of hands-on performance marketing experience across major paid platforms and preferably multiple markets.
  • Deep knowledge of account structures, bidding, audiences, feeds, tracking, and experimentation.
  • Strong understanding of customer journeys, conversion, CAC, inventory, capacity, unit economics, and Gross Profit.
  • Ability to analyze performance changes, identify causes, make decisions quickly, and act without waiting for another reporting cycle.
  • Experience leading and developing high-performing channel experts with clear ownership and direct feedback.
  • Fluent English is mandatory.

Culture & Benefits

  • Direct access to the VP Marketing and major investment decisions.
  • International environment with colleagues from more than 90 nationalities.
  • Flexible working hours and 30 days of vacation.
  • Open culture, direct communication, and a focus on diversity.
  • Modern Munich office near Englischer Garten.

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