4 часа назад
Senior Growth Marketing Manager (Higher Education)
77 700 - 104 500$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Growth Marketing Manager (Higher Education): Designing and executing growth programs for the higher education vertical with an accent on qualified pipeline generation, customer journey optimization, and AI-driven marketing channels. Focus on analyzing customer and market data, running A/B and multivariate tests, and solving complex challenges in accelerating the sales cycle.
Location: Remote, United States of America
Salary: $77,700–$104,500 base pay per year
Company
develops purpose-driven technology and responsible AI for organizations working to create social impact.
What you will do
- Design and execute strategic growth programs that generate qualified pipeline for the higher education vertical.
- Build integrated campaigns across email, webinars, paid media, social media, and AI-driven channels.
- Test, measure, and optimize campaigns using data-driven hypotheses and tools such as Adobe Analytics and Qlik.
- Define KPIs and reporting templates to track lead quality, conversion rates, qualified pipeline, and revenue.
- Collaborate with marketing, executive, sales, and product stakeholders in a cross-functional, pod-like structure.
Requirements
- Must be based in the United States for the remote role.
- 7+ years of experience in growth marketing or a similar role, with a record of delivering pipeline growth.
- Experience driving sales pipeline and revenue through marketing strategies.
- Hands-on proficiency with Adobe Analytics, Qlik, Excel, and complex marketing, sales, and customer data analysis.
- Demonstrated success designing and executing A/B and multivariate tests.
- Ability to collaborate in matrixed environments and influence stakeholders without formal authority.
Nice to have
- Experience working in a pod-like team structure.
- Strong understanding of customer psychology and buying-funnel optimization.
Culture & Benefits
- Remote-flexible workforce.
- Medical, dental, and vision insurance.
- 401(k) program with employer match.
- Flexible paid time off and generous parental leave.
- Wellness programs, tuition reimbursement, pet insurance, and legal and identity protection.
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