Digital Specialist (Paid Media)

Location: Cottonwood Heights, Utah, United States; corporate headquarters office environment

Company

hirify.global is a low-fare airline expanding its route network across the United States and beyond.

What you will do

• Develop and implement digital advertising programs across paid social, paid search, display, video, audio, CTV, and native channels.
• Manage paid media strategy and budgets for hirify.global and airport partners.
• Track campaign performance, maintain reports, and communicate program KPIs.
• Partner with the creative team to develop assets that build awareness and drive conversions and bookings.
• Use revenue data and industry trends to identify and test new channels, audience segments, and revenue opportunities.
• Support email marketing and website optimization when necessary.

Requirements

• Four-year degree in marketing, advertising, or a related field.
• At least 2 years of digital marketing experience with measurable impact on goals and KPIs.
• At least 2 years of paid search and paid social experience, including Google Ads and Facebook Ads.
• At least 2 years of experience with digital marketing reporting and analytics.
• Knowledge of budgeting, bidding, testing methodology, paid media fundamentals, and Microsoft Office, particularly Excel.
• Strong communication, organization, attention to detail, time management, and independent project execution skills.

Nice to have

• Interest or experience in using AI and automation to improve marketing performance.

Culture & Benefits

• Full-time health, vision, and dental coverage.
• Health Savings Account with employer matching.
• 401(k) with employer matching.
• Generous paid time off.
• Travel benefits on Breeze and other airlines.
• Work is performed in an office environment with prolonged desk and computer use and occasional lifting of up to 15 pounds.