Paid Search Strategist (Mobile / App)

Location: USA - Remote; 100% remote work

Company

hirify.global is an independent U.S. full-funnel marketing agency specializing in media, measurement, commerce, search, social, TV, and audio, with proprietary technology for identifying growth and media waste.

What you will do

• Design and optimize full-funnel Paid Search and Shopping strategies anchored to client P&L, market dynamics, and customer journeys.
• Build trusted client relationships and connect search and shopping programs with broader growth, brand, and ecommerce outcomes.
• Use Google Ads, Microsoft Ads, Merchant Center, feed management, campaign platforms, and AI features to improve efficiency and performance.
• Apply Bliss Point insights, measurement frameworks, forecasting, and experimentation to develop actionable growth hypotheses.
• Ensure accurate tagging, feeds, tracking, and integrations while translating complex datasets into business recommendations.
• Educate clients and internal teams, document scalable playbooks, mentor junior and peer colleagues, and drive measurable outcomes.

Requirements

• 5–7 years of experience managing Paid Search and Shopping programs at scale, including budgets of $200,000+ per month and end-to-end ownership.
• Fluency with Google Ads, Microsoft Ads, Merchant Center, feed management, competitive research tools, SA360 or Skai, and scripts or automation.
• Strong Excel, Google Sheets, PowerPoint, and Google Slides skills, with advanced experimentation, forecasting, and financial impact analysis capabilities.
• Google Search and Shopping certifications, or the ability to complete them within the first 60 days.
• Senior stakeholder-ready communication, client-facing presence, cross-functional influence, and experience coaching junior or peer colleagues.

Nice to have

• Additional Google certifications.

Culture & Benefits

• Fully remote work with flexibility and unlimited paid time off.
• 20 paid holidays, including multiple long weekends.
• Medical, dental, vision, life, disability, and flexible spending account benefits.
• Retirement contribution matching of up to 4% at 100%.
• Unlimited telemedicine and teletherapy, wellness benefits, equity, and parental leave with up to 16 weeks at full pay for birthing parents and 12 weeks for partners.
• On-demand learning, mentorship, and leadership and management development programs.