3 часа назад
Customer and Community Marketing Manager (IFS Copperleaf)
105 000 - 120 000$
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Customer and Community Marketing Manager (IFS Copperleaf) (B2B marketing/SaaS): Develops customer advocacy, community, expansion, and retention programs for an AI-powered asset investment and capital planning platform with an accent on customer storytelling, integrated campaigns, and ecosystem engagement. Focus on building feedback loops, creating case studies and success content, and measuring pipeline, engagement, and advocacy performance across a global organization.
Location: Washington D.C., District of Columbia, United States; hybrid work with a preference for candidates in the East Coast time zone.
Salary: $105,000–$120,000 annually, plus 10% bonus potential.
Company
is an enterprise software company providing AI-powered solutions for asset management, investment planning, and strategic decision-making.
What you will do
- Build and manage customer and community advocacy programs that communicate customer outcomes and success stories.
- Capture customer insights and create feedback loops with Product Marketing, Campaign, Field, Customer Success, and Sales teams.
- Plan and deliver integrated campaigns supporting customer success, adoption, pipeline growth, upsell, and cross-sell.
- Create case studies, success stories, videos, and solution spotlights with customers and partners.
- Coordinate regional and field marketing teams to activate community-led initiatives globally.
- Define KPIs, report on program performance, and use AI and marketing technologies to optimize engagement and impact.
Requirements
- 5+ years of experience in B2B marketing, preferably in enterprise software, SaaS, or asset management.
- Proven experience building and leading customer advocacy, expansion, retention, and community programs.
- Strong understanding of enterprise buyer journeys and complex enterprise sales cycles.
- Excellent communication, collaboration, and stakeholder management skills.
- Experience managing multiple projects across regions and functions in a global, matrixed organization.
- Ability to work in a hybrid environment in Washington D.C.; East Coast time zone preferred.
Nice to have
- Experience with or similar enterprise software ecosystems.
- Familiarity with energy, utilities, transportation, or infrastructure sectors.
- Expertise in content development, ABM, and digital campaign management.
- Experience with Salesforce, HubSpot, Marketo, or similar CRM and marketing automation tools.
Culture & Benefits
- Flexible hybrid work balancing remote flexibility with in-person collaboration.
- Flexible paid time off, including sick and holiday leave.
- Medical, dental, and vision insurance.
- 401(k) with company contribution, flexible spending accounts, life insurance, and disability benefits.
- Tuition assistance and community involvement opportunities.
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