Marketing Communications Executive (Fintech)

Location: Salford, United Kingdom. Hybrid working requires a minimum of 50% of working time per month in the office; new starters initially work full-time from the office.

Company

hirify.global is a UK investment platform business providing ISA, pension and dealing account solutions for financial advisers and individual investors.

What you will do

• Plan and deliver integrated marketing campaigns to increase adviser awareness, engagement, leads and registrations.
• Create targeted email campaigns, nurture programmes and automated customer journeys using HubSpot.
• Develop audience segmentation, personalisation and digital content across email, social media, websites and landing pages.
• Create content for LinkedIn, YouTube and X, collaborating with internal experts and external contributors.
• Promote webinars, events and adviser initiatives while working with Marketing, Sales, Product, Investments, Technical, Design and Distribution teams.
• Analyse campaign, CRM, website and social data; use A/B testing, behavioural insight and AI-powered tools to improve performance and reporting.

Requirements

• Experience delivering multi-channel marketing campaigns.
• Understanding of campaign management, audience segmentation, lead generation and performance measurement.
• Experience with CRM and marketing automation platforms, ideally HubSpot.
• Experience using social media platforms such as LinkedIn, YouTube and X.
• Strong written and verbal communication, analytical, organisational and stakeholder-management skills.
• Ability to work in the Salford office for at least 50% of working time per month, with an initial period of full-time office attendance.

Nice to have

• Experience with HTML and content management systems such as Drupal.

Culture & Benefits

• 25 days of holiday, increasing with service, plus bank holidays and a buy/sell scheme.
• 6% pension with matched contributions, discretionary bonus and share schemes.
• Health Cash Plan, discounted private healthcare and enhanced family leave.
• Free onsite gym, travel and bike loan schemes, and an Employee Assistance Programme.
• Learning and development opportunities, regular social events and a supportive, collaborative working environment.