Audience Orchestration Designer (Adobe Experience Platform)

Location: Welwyn Garden City, United Kingdom; hybrid with 60% of the week at office locations or local sites and the remainder remote

Company

Tesco operates across retail, technology, and mobile services, helping customers, colleagues, and communities.

What you will do

• Build and refine customer segments in Adobe Experience Platform from stakeholder briefs.
• Design, implement, and optimise journey logic, including branching rules, timing, triggers, and suppressions.
• Run A/B tests, send-time optimisation, and subject-line testing to improve campaign performance.
• Troubleshoot data and journey issues, including real-time behavioural triggers and integrations.
• Monitor Adobe capabilities, pilot AI-driven journeys and real-time personalisation use cases, and maintain documentation and audience catalogues.

Requirements

• 1–2 years of hands-on experience with Adobe Experience Platform, a customer data platform, or equivalent journey orchestration tools.
• Strong analytical skills, including data interpretation, segmentation logic, and preferably SQL.
• Detail-oriented problem-solving skills and the ability to manage multiple builds at pace.
• Understanding of customer lifecycle marketing, personalisation, and real-time or event-driven journeys.
• Awareness of GDPR and customer data privacy principles.

Culture & Benefits

• Permanent, full-time role with 36 working hours per week.
• Annual bonus scheme of up to 10% of base salary.
• 25 days of holiday plus a personal day and bank holidays.
• Enhanced maternity, adoption, and paternity leave.
• 24/7 virtual GP service, Employee Assistance Programme, and mental wellbeing support.
• Inclusive and accessible recruitment process with flexible working discussions available.