14 часов назад
Content and Optimisation Manager (Ecommerce)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Content and Optimisation Manager (Ecommerce): Developing and optimising homepage, campaign, and trading content across 12 markets with an accent on experimentation, personalisation, localisation, and data-led customer journeys. Focus on leading A/B testing roadmaps, scaling winning experiences across markets, managing content specialists, and turning Adobe and Mixpanel insights into onsite recommendations.
Location: London, UK; at least 3 days a week in the office
Company
is a global online fashion retailer serving customers across 12 markets.
What you will do
- Develop and lead experimentation roadmaps for commercial and trade homepage priorities.
- Partner with Digital Product to deliver A/B, segmentation, and personalisation tests and scale successful results across markets.
- Lead homepage, campaign, and trading content delivery across global and local markets.
- Develop localised homepage strategies aligned with global marketing plans and seasonal moments.
- Optimise customer journeys using performance data from curated categories and pop pages.
- Manage Content and Optimisation Specialists through objectives, one-to-ones, training, and knowledge sharing.
Requirements
- Experience building and delivering experimentation roadmaps with Digital Product teams.
- Experience in online ecommerce, own-channel marketing, and CMS platforms such as Sitecore.
- Experience managing content across multiple markets, languages, and time zones in a global business.
- Strong data and insight skills using Adobe and Mixpanel.
- Excellent written and verbal communication with confident stakeholder management.
- Ability to work from the London office at least 3 days per week.
Culture & Benefits
- Inclusive, collaborative culture focused on customer experience, innovation, evidence-based decisions, and continuous learning.
- 25 days of annual leave plus an additional celebration day.
- Employee discount, sample sales, private medical care, pension contributions, and discretionary bonus scheme.
- Flexible benefits allowance and personalised learning opportunities.
- Summer hours with 3pm finishes on Fridays in June, July, and August.
- Shuttlebus service between Watford station and the Leavesden office.
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