Local Area Marketing Partner (Hospitality)

Location: Richmond, VIC 3121, Australia

Company

hirify.global operates ALH Hotels and a portfolio of hospitality, drinks, and retail brands serving Australian communities.

What you will do

• Advise publicans across a portfolio of venues and guide commercial marketing decisions.
• Build short-term and long-term local marketing plans focused on venue challenges and return on investment.
• Analyse venue, guest, demographic, and catchment data to identify revenue opportunities and growth levers.
• Review campaign and venue performance, then optimise plans against commercial targets.
• Own local venue marketing budgets, track spend, and maintain financial discipline.
• Brief and coordinate campaign execution with the central local area marketing delivery team and subject matter experts.

Requirements

• 3–4 years of experience in a dedicated marketing environment.
• Ability to translate venue, guest, and catchment data into actionable commercial plans.
• Strong relationship-building skills with operational leaders, publicans, and cross-functional teams.
• Experience managing marketing budgets, evaluating campaign ROI, and controlling spend.
• Proactive, adaptable approach with strong creative problem-solving and teamwork skills.
• Multi-site marketing experience is highly desired; a marketing qualification and hospitality experience are highly regarded.

Culture & Benefits

• Discounts across ALH Hotels, accommodation, BWS, Dan Murphy’s, Woolworths, and BIG W.
• Access to free physical, mental, and financial wellbeing services.
• Learning and development opportunities to support professional and career growth.
• Inclusive, collaborative, and socially focused workplace culture.