Martech Operations Manager (Salesforce Marketing Cloud)

Location: Charlotte, North Carolina, United States; work is performed primarily from a home or company office environment, with occasional travel of up to 10%.

Company

hirify.global provides high-speed internet services and is expanding fiber-optic connectivity across rural markets in the Midwest and South.

What you will do

• Translate marketing and customer-experience objectives into functional and technical requirements.
• Architect and optimize cross-channel customer journeys using Salesforce Marketing Cloud and customer data platforms.
• Analyze campaign processes, journeys, and workflows to identify gaps and automation opportunities.
• Set up, configure, schedule, test, deploy, and optimize automated email campaigns.
• Support marketing data architecture, integrations, and data flows with technical teams.
• Manage multiple MarTech initiatives while balancing strategic capabilities and short-term campaign needs.

Requirements

• Bachelor’s degree in business administration, marketing, information systems, technology, or a related field.
• At least 5 years of experience with Salesforce Marketing Cloud or a similar marketing automation platform.
• Experience with marketing data, automation workflows, campaign testing, and data architecture support.
• Ability to translate business and marketing objectives into clear functional and technical requirements.
• Strong analytical, problem-solving, planning, prioritization, communication, and cross-functional collaboration skills.
• Availability for occasional evening or weekend work during peak campaigns, launches, or platform implementations.

Nice to have

• Telecommunications industry experience.
• Experience with MarTech, CRM, customer data, or marketing automation platforms.
• Experience supporting personalized, real-time, or data-driven customer communications.

Culture & Benefits

• Contemporary work environment with roles supported from home or company offices.
• Medical, dental, vision, and life insurance.
• Employee assistance program and paid time off programs.
• 401(k) plan with company match and additional voluntary benefits.
• Inclusive workplace focused on belonging and accessibility.