Senior Analyst, Global Business Analytics – App Marketing

Location: Hybrid role based at hirify.global’s Boston headquarters; Monday–Thursday in office and Friday working from home. This is not a fully remote position.

Annual base salary: $104,500–$118,250, with potential additional equity, bonuses, commissions, and benefits.

Company

hirify.global is an online home retail platform using technology and creative problem-solving to reinvent how people shop for their homes.

What you will do

• Lead US app marketing strategy, performance management, forecasting, scoreboarding, and spend pacing across paid, owned, and organic channels.
• Manage paid app channels including Meta, Google, and Apple Search Ads, allocating budget based on incrementality, CPI, and downstream install quality.
• Build quality-install frameworks covering activation, repeat visits, time in app, and other engagement metrics.
• Design, launch, and evaluate experiments across media, creative, campaign structure, interstitials, and owned placements.
• Partner with Product, Onsite, Creative, Promotions, Email, Engineering, measurement teams, and media vendors to improve app acquisition and post-install journeys.
• Build leadership narratives and forecasts, improve attribution and campaign automation, and coach co-op and junior analysts.

Requirements

• Bachelor’s degree in a quantitative field such as mathematics, science, economics, or business.
• At least 2 years of experience in marketing analytics, performance marketing, business analytics, or a related field.
• Advanced proficiency with Excel or Google Sheets, SQL or Google BigQuery, and a visualization tool such as Looker, Tableau, or Power BI.
• Experience analyzing or managing paid media performance, preferably in app user acquisition or performance marketing.
• Ability to conduct end-to-end analyses, make decisions with incomplete data, influence cross-functional partners, and present recommendations to senior stakeholders.
• Applicants must be able to work from the Boston office on a Monday–Thursday schedule; hirify.global will not sponsor F1-OPT, STEM OPT EAD, H-1B, H-1B1, E-3, O-1, J-1, or TN visas for this position.

Nice to have

• Hands-on experience with app attribution platforms such as AppsFlyer.
• Experience with incrementality or holdout testing and paid social or app campaign management platforms.

Culture & Benefits

• Test-and-learn environment with collaboration across marketing, data science, creative, product, and onsite teams.
• Medical, dental, vision, HSA/FSA, life, and accidental death and disability insurance options.
• 401(k) matching with immediate vesting and paid parental leave.
• Tuition reimbursement, employee discounts, fitness discounts, and charitable donation matching.
• Global Traveler Health Insurance through GeoBlue and 24/7 mental, financial, physical, and emotional wellbeing support.