3 дня назад
Integrated Campaign Manager (B2B SaaS)
90 000 - 110 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Integrated Campaign Manager (B2B SaaS): Leading scalable integrated marketing campaigns, lifecycle engagement, webinars, email nurture programs, events, and ABM initiatives for an enterprise pricing intelligence platform with an accent on funnel activation, field execution, and measurable pipeline impact. Focus on orchestrating complex buyer journeys, building account-based marketing programs, coordinating cross-functional campaigns, and converting event engagement into qualified pipeline.
Location: Remote anywhere in the United States; domestic and international travel up to 20%.
Base salary: $90,000–$110,000 per year, plus variable pay targeted at 15% of base salary.
Company
provides enterprise pricing intelligence software that helps large companies optimize pricing decisions, recover hidden margin, and improve value capture across deals, products, and customers.
What you will do
- Lead integrated campaign and funnel activation programs across the buyer journey and target personas.
- Own the webinar strategy, including content alignment, promotion, and follow-up.
- Design and manage automated email nurture programs to guide prospects through the buyer journey.
- Develop marketing strategies for industry events and the flagship Accelerate customer event.
- Coordinate field activation, the Growth Marketing Calendar, internal campaign communications, and sales enablement assets.
- Lead the ABM program, target-account strategy, playbooks, and collaboration with Sales and ecosystem partners.
Requirements
- At least 8 years of experience in complex, enterprise-focused B2B SaaS marketing.
- Proven experience creating and executing integrated campaigns across webinars, email nurture, and digital content.
- Strong experience with ABM strategies and tools, including building or revitalizing programs.
- Experience supporting large-scale user conferences and field events, with a focus on attendance and post-event conversion.
- Experience using data and marketing technology to identify intent, analyze account groups, and improve campaigns.
- Strong communication, analytical, business, budgeting, and enterprise buying-journey skills.
Nice to have
- Knowledge of discrete manufacturing, process, distribution, or supply chain industries.
Culture & Benefits
- Flexible remote work environment with support for work-life balance and professional growth.
- Monthly $260 IT allowance for laptop, mobile, and internet expenses.
- 401(k) contribution matching up to 4%, with immediate vesting.
- 20 vacation days, 3 sick days, 15 public holidays, and an additional birthday-month day off.
- Healthcare, dental, vision coverage, paid maternity leave, sabbatical eligibility after 5 years, and referral and holiday bonuses.
- Virtual and in-person meetups, social activities, and an environment supporting diversity, equity, and inclusion.
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