3 дня назад
Revenue Marketing Program Manager (SaaS)
110 400 - 149 000CAD
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Revenue Marketing Program Manager (SaaS): Leading Canadian revenue marketing strategy and integrated programs across demand generation, account-based marketing, events, digital channels, content, and sales activation with an accent on pipeline growth, account engagement, and regional market alignment. Focus on designing ABX programs, coordinating cross-functional execution, evaluating investment opportunities, and measuring conversion, pipeline contribution, and return on investment.
Location: Canada
Salary: CAD 110,400–149,000 per year, plus performance-based bonus eligibility and restricted stock unit awards.
Company
provides a workforce operating platform combining workforce management, human capital management, payroll, workforce insights, and people-first AI.
What you will do
- Lead annual and quarterly revenue marketing strategy for Canada, aligned with revenue targets, segment priorities, account plans, product priorities, and market opportunities.
- Partner with Sales and Business Development to define target accounts, buying groups, pipeline priorities, plays, and expected outcomes.
- Own the Canadian ABX program plan and coordinate with global ABX, campaign, segment, portfolio, field activation, and regional teams.
- Design and orchestrate integrated programs across demand generation, account-based marketing, events, digital channels, content, partner activities, and sales follow-up.
- Manage execution across internal teams, agencies, vendors, and sales stakeholders, including budgets, timelines, dependencies, risks, and follow-up activities.
- Measure account engagement, meetings, pipeline creation and progression, conversion, program contribution, and return on investment; share Canadian market insights with strategy and campaign teams.
Requirements
- 7+ years of experience in B2B marketing, revenue marketing, field marketing, demand generation, account-based marketing, or integrated program management.
- Experience developing marketing strategy and translating it into integrated programs tied to pipeline and revenue goals.
- Experience partnering with Sales and Business Development leaders on target accounts, pipeline priorities, executive engagement, or opportunity acceleration.
- Experience designing multichannel programs and managing budgets, timelines, agencies or vendors, and multiple stakeholders.
- Strong analytical, project management, organizational, written, and verbal communication skills, with the ability to influence without direct authority.
- Ability to travel up to 20%.
Nice to have
- Experience leading marketing for Canada or another regional market within a global B2B organization.
- Experience with ABX or account-based marketing platforms such as 6sense or Demandbase.
- Experience with customer expansion, cross-sell, upsell, renewal, or late-stage opportunity acceleration programs.
- Experience in workforce management, human capital management, payroll, enterprise software, or B2B SaaS.
- Familiarity with Salesforce, Eloqua, marketing operations, campaign reporting, and account-level performance measurement; French proficiency is preferred.
Culture & Benefits
- Work in a people-focused organization supporting workforce understanding, productivity, trust, and talent development.
- Benefits and flexible working practices are provided.
- Eligible employees may participate in a performance-based bonus plan and receive restricted stock unit awards.
- maintains an equal opportunity and inclusive work environment.
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