Associate Director, Franchise Marketing – Hemophilia

Location: Cambridge, MA; applicants must be U.S. or Puerto Rico residents

Salary: $148,500–$214,500 annually

Company

hirify.global is an R&D-driven, AI-powered biopharmaceutical company developing medicines and vaccines for immune challenges, rare diseases, cancers, and neurological conditions.

What you will do

• Align HCP and Patient teams around shared brand strategies and portfolio priorities for Altuviiio, Alprolix, Qfitlia, and Eloctate.
• Coordinate franchise marketing activities, communication rhythms, and cross-functional governance.
• Lead quarterly priority alignment and performance reporting with I&A, Specialty Pharmacy teams, and data owners.
• Translate performance insights into clear narratives and actionable direction for senior leadership and cross-functional stakeholders.
• Lead account planning execution and planning sessions between marketing and field teams.
• Support account-level performance tracking using influence mapping, customer segmentation, and market adoption data.

Requirements

• Bachelor’s degree.
• 5+ years of experience in biopharmaceutical, healthcare, life sciences, biotech, and/or marketing.
• Strong cross-functional collaboration and stakeholder management skills.
• Strong understanding of portfolio marketing, multi-brand strategy, and pharmaceutical marketing principles.
• Outstanding communication, leadership, and project management skills, with the ability to manage competing priorities in a matrix organization.
• Must be a U.S. or Puerto Rico resident and work from Cambridge, Massachusetts.

Nice to have

• MBA or science-related graduate degree.
• Experience in hemophilia or rare blood disorders marketing.
• Experience with account planning, field team integration, training, organizational change, or change management.
• Experience working with Medical Affairs, Sales, and Market Access teams.
• Knowledge of congress and events management.

Culture & Benefits

• Supportive, future-focused environment centered on scientific innovation and patient outcomes.
• Career growth opportunities through promotion or lateral international moves.
• Rewards package designed to recognize contribution and impact.
• Healthcare, prevention, and wellness benefits.
• At least 14 weeks of gender-neutral parental leave.