3 дня назад
Commercial Marketing Executive (Outdoor)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Commercial Marketing Executive (Outdoor) (B2B marketing/AI automation): Supporting integrated campaigns, product launches, sales materials, and digital communications for Global’s Outdoor portfolio with an accent on copywriting, campaign analysis, and commercial storytelling. Focus on applying AI and automation to marketing execution, optimizing Pardot campaigns, and turning performance insights into improved activity.
Location: Leicester Square, London, UK; based in LSQ
Company
is a media and entertainment company with a leading UK Outdoor network and commercial marketing function.
What you will do
- Support integrated B2B marketing campaigns across email, social, video, case studies, sales materials, and other commercial channels.
- Support Outdoor marketing projects and work with Product and Commercial teams to bring sales opportunities, packages, and product developments to market.
- Lead practical use of AI and automation to improve campaign planning, creative output, efficiency, and insight generation.
- Deliver the e-communications roadmap, optimize campaigns through Pardot, and maintain Outdoor content on the Commercial Hub.
- Analyze campaign performance, prepare post-campaign reports, and apply insights to future marketing activity.
- Maintain accurate product information and marketing assets while collaborating across Marketing, Product, Commercial, and social-impact functions.
Requirements
- At least two years of marketing experience or relevant transferable experience, with an interest in media and commercial marketing.
- Ability to write clear, engaging copy for newsletters, social media, sales materials, and other channels.
- Experience supporting or delivering B2B marketing campaigns, analyzing results, and applying learnings.
- Strong organization, project management, attention to detail, collaboration, initiative, adaptability, and problem-solving skills.
- Strong PowerPoint and Excel skills.
- Interest in using emerging technology to improve marketing execution, performance, and efficiency.
Nice to have
- Experience with Salesforce and marketing automation software.
- Pardot experience.
- Keynote experience.
Culture & Benefits
- Inclusive workplace focused on diversity and belonging.
- Reasonable adjustments are available throughout the recruitment process and in the workplace.
- Opportunity to work across Marketing, Product, and Commercial teams on varied projects.
- Exposure to AI, automation, data-informed marketing, and social-impact communications.
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