3 дня назад
Marketing Operations Specialist (Marketing Automation)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Operations Specialist (Marketing Automation): Managing B2B marketing automation campaigns across MCAE, Salesforce, and related MarTech tools with an accent on database hygiene, HTML email, workflows, reporting, and system integrations. Focus on building automated demand-generation programs, connecting platforms, investigating new MarTech solutions, and maintaining accurate campaign data.
Location: United Kingdom - Remote (within location)
Company
operates an internal marketing agency supporting multiple global technology brands and LTG businesses.
What you will do
- Build and manage marketing automation assets in Marketing Cloud Account Engagement, including lists, forms, automated workflows, HTML emails, and drip programs.
- Maintain database accuracy and data hygiene, monitor issues, and complete missing information.
- Create reports and dashboards to measure the impact of demand-generation campaigns.
- Support demand-generation activities, including third-party list uploads.
- Advise brand teams on using MarTech tools and connect systems through integration and middleware tools.
- Help investigate the adoption of new MarTech platforms across the business.
Requirements
- At least 2 years of experience in marketing operations.
- Experience with B2B marketing automation and tools such as Marketing Cloud Account Engagement, HubSpot, or Marketo.
- Experience using a CRM such as Salesforce.
- Basic understanding of HTML and email templates.
- Excellent verbal and written communication skills and experience working in a busy marketing team.
- Must be based in the United Kingdom for this remote role.
Nice to have
- Marketing Cloud Account Engagement, Marketo, or HubSpot certification.
- Experience in SaaS or EdTech.
- Experience with account-based marketing strategies.
Culture & Benefits
- Work in an internal marketing agency combining the variety of an external agency with long-term internal relationships.
- Receive direct support and a gradual increase in responsibility while learning the brands, technologies, and processes.
- Join an eight-person central marketing and sales operations team working across the US, UK, and Colombia.
- Work in a fast-paced, changing environment with opportunities to contribute to corporate initiatives and integrations.
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