Principal Product Manager (CRM)

Location: San Bruno Home Office, 850 Cherry Ave, San Bruno, California, United States

Annual salary: $143,000–$286,000, plus performance-based bonuses and potential stock compensation.

Company

hirify.global's CRM team within the MarTech organization develops customer engagement, marketing automation, and personalized campaign capabilities for Walmart markets.

What you will do

• Shape product strategy across multiple related CRM products using domain expertise and data-driven insights.
• Define and manage product roadmaps aligned with business priorities and technical feasibility.
• Lead cross-functional teams in solving complex customer problems and delivering scalable solutions.
• Establish product management best practices and mentor product managers.
• Use analytics and experimentation to validate assumptions and optimize product direction.
• Oversee the product lifecycle from MVP through launch, value realization, and continuous improvement.

Requirements

• Bachelor's degree in computer science, engineering, or a related area and 9 years of product management experience, or 11 years of product management or related experience.
• Extensive experience developing and executing product strategy across multiple related products or large product areas.
• Experience leading cross-functional teams, influencing senior stakeholders, managing roadmaps, prioritizing resources, and overseeing scalable launches.
• Strong stakeholder management and customer journey mapping skills.
• Experience translating customer insights into product requirements and using analytics, experimentation, and AI opportunities to guide decisions.

Nice to have

• Master's degree in computer science, computer engineering, business administration, or a related field.
• Experience with consumer-facing, large-scale, highly complex B2B/C products and supervisory responsibilities.
• Knowledge of WCAG 2.2 AA, assistive technologies, and digital accessibility best practices.

Culture & Benefits

• Medical, vision, and dental coverage.
• 401(k), stock purchase options, company-paid life insurance, and potential stock compensation.
• Paid time off, sick leave, parental leave, family care leave, bereavement leave, jury duty, voting leave, and military leave pay.
• Short- and long-term disability coverage, company discounts, and adoption and surrogacy expense reimbursement.
• Walmart-paid education benefits covering eligible tuition, books, and fees.