4 дня назад
Brand Manager DACH Markets
50 000 - 60 000€
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Brand Manager DACH Markets (SaaS/AI): Building and elevating Factorial’s brand strategy, positioning, identity, and campaigns for Germany, Austria, and Switzerland with an accent on cultural and linguistic relevance, German-language brand execution, and cross-functional collaboration. Focus on defining regional positioning, leading campaigns from concept to execution, measuring brand health, and aligning brand and product marketing across DACH.
Location: Barcelona, Catalonia, Spain
Salary: €50,000–€60,000 annual
Company
provides an AI-powered business platform that connects company processes, people, policies, and data to help organizations turn context into action.
What you will do
- Define ’s brand strategy, positioning, and tone of voice for the DACH region.
- Lead brand campaigns end-to-end, from concept through execution, in collaboration with creative, content, and performance teams.
- Own brand guidelines and ensure consistent representation across marketing, product, and sales.
- Manage the German visual and verbal identity across web, social, product, and offline channels.
- Partner with Product Marketing to align brand and product positioning across Germany, Austria, and Switzerland.
- Conduct competitor and customer research and track brand awareness, perception, and consideration.
Requirements
- Expert or proficient German and fluent English are required.
- 4–5+ years of experience in Brand Management, ideally in B2B or SaaS.
- Experience working with the DACH market.
- Strategic and analytical approach to translating market insights into brand direction.
- Proven experience leading campaigns from strategy through execution.
- Strong understanding of visual identity, design principles, storytelling, and presentations.
Culture & Benefits
- Permanent, full-time employment in a high-growth, multicultural environment.
- Competitive ESOP plan.
- Wellhub access, expense savings through Cobee, and language classes.
- Office breakfast, organic fruit, food discounts, and a pet-friendly workplace.
- Values include ownership, continuous learning, partnership, and fast growth.
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