обновлено 5 дней назад
Corporate Marketing Manager, German Speaking (Cybersecurity)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Corporate Marketing Manager, German Speaking (Cybersecurity): Developing and executing integrated regional marketing programs across European corporate markets with an accent on demand generation, field marketing, events, digital campaigns, and account-based marketing. Focus on accelerating pipeline, measuring campaign performance with Salesforce and Tableau, and coordinating sales, partner, vendor, and cross-functional marketing initiatives.
Location: Barcelona, Spain; willingness to travel across Europe is required for events, customer engagements, and sales initiatives.
Company
Global cybersecurity company focused on protecting organizations from breaches through an AI-native security platform.
What you will do
- Develop and execute quarterly and annual regional go-to-market marketing plans for the European Corporate segment.
- Deliver integrated multi-channel programs including executive events, sponsorships, webinars, roadshows, digital campaigns, and customer engagement initiatives.
- Support in-person and virtual events, including audience targeting, communications, logistics, onsite execution, lead management, and follow-up.
- Partner with Sales, Channel, Alliance, Business Development, Field Marketing, Campaigns, Digital Marketing, and Customer Marketing teams to generate demand and accelerate pipeline.
- Manage marketing plans, timelines, vendors, budgets, reporting, and campaign execution.
- Analyse performance using Salesforce, Tableau, and marketing automation platforms, providing optimisation recommendations.
Requirements
- 5+ years of B2B marketing experience, preferably in cybersecurity, enterprise software, SaaS, or technology.
- Experience with demand generation, field marketing, digital marketing, event marketing, and measurable business outcomes.
- Fluency in English and German is required.
- Strong project management, organisational, analytical, written, verbal, and presentation skills.
- Experience with Salesforce, Tableau, marketing automation, or similar reporting tools, plus practical use of AI technologies to improve decision-making and workflows.
- Willingness to travel across Europe and ability to work in a fast-paced, high-growth environment.
Nice to have
- Experience supporting technology or cybersecurity sales teams and partner organisations.
- Experience working with event providers, agencies, conference organisers, demand generation partners, and external vendors.
- BS/BA in Marketing, Business, Communications, or a related field.
Culture & Benefits
- Flexible, autonomous environment with an AI-first approach to experimentation and innovation.
- Comprehensive physical and mental wellness programs.
- Competitive vacation and holiday allowances.
- Paid parental and adoption leave.
- Professional development opportunities, employee networks, neighborhood groups, and volunteer opportunities.
- Office culture with world-class amenities and employee recognition programs.
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