Associate Director of Marketing (AI)

Location: Fully remote for global candidates outside the United States; must be available during US business hours in Pacific, Central, or Eastern time zones.

Annual base pay: $50,000–$80,000 USD, depending on location and experience. Bonus: 15% of base pay.

Company

hirify.global provides tech-enabled short-term rental and boutique hospitality experiences for groups across a portfolio of more than 3,000 properties.

What you will do

• Lead the marketing function across brand, creative, content, photography, social media, performance marketing, SEO, lifecycle marketing, and CRM.
• Define brand strategy, voice, and visual identity across guest and homeowner touchpoints.
• Develop social media strategy for Instagram, TikTok, and emerging platforms.
• Manage channel distribution marketing across more than 60 OTAs, including Airbnb and Vrbo.
• Plan integrated campaigns for seasonality, market launches, property onboarding, and the boutique hotel portfolio.
• Lead distributed employees, contractors, agencies, and vendors while managing budgets, forecasts, reporting, and AI-enabled workflows.

Requirements

• 5+ years of marketing experience, including meaningful experience in luxury hospitality, travel, luxury short-term rentals, boutique hotels, or adjacent premium travel brands.
• Hands-on expertise in social media, brand management, and channel or distribution marketing.
• Direct experience with OTA channel management, including Airbnb or Vrbo.
• Experience building or contributing to premium or luxury brands.
• Experience managing distributed teams, contractors, or agency partners across creative and growth disciplines.
• Near-native written and spoken English, availability during US business hours, and eligibility to work remotely from outside the United States.

Culture & Benefits

• Fully remote work from anywhere outside the United States.
• Work alongside an experienced, distributed, and dynamic team.
• Generous paid time off.
• Opportunity to use AI tools for content generation, creative production, media buying, analytics, and operational efficiency.