Назад
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2 дня назад

Senior Analyst, Search Engine Marketing

66 300 - 85 000$
Формат работы
hybrid
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
US
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Senior Analyst, Search Engine Marketing (Paid Search/Analytics): Creating, implementing, tracking, analyzing, and optimizing paid search campaigns across Google, Yahoo!, Bing, and bid management platforms with an accent on bidding strategies, keyword management, performance reporting, and acquisition efficiency. Focus on identifying data anomalies, designing testing roadmaps, forecasting results, and communicating optimization opportunities to clients.

Location: New York, New York; hybrid work arrangement

Salary: $66,300–$85,000 per year

Company

hirify.global is a marketing and advertising firm founded in 1989 and headquartered in New York City, with offices in Los Angeles and Toronto.

What you will do

  • Create, implement, track, analyze, and optimize paid search campaigns across Google AdWords, Yahoo!, Bing, other search engines, and bid management platforms.
  • Develop bidding strategies and manage keywords to achieve acquisition goals and efficiency targets.
  • Prepare recurring client performance reports and identify and troubleshoot data anomalies.
  • Support test design roadmaps, quarterly planning, forecasting, and new business opportunity development.
  • Lead parts of weekly client reporting calls, presenting metrics, goal attainment, and optimization opportunities.
  • Support manager-level stakeholders and above on forecasting and new business initiatives.

Requirements

  • 1.5+ years of directly related Search Engine Marketing experience.
  • Exceptional quantitative and analytical skills, including advanced Excel proficiency.
  • Strong written, verbal, interpersonal, organizational, and time-management skills.
  • Ability to connect strategic thinking with tactical objectives and solve problems independently.
  • Ability to manage multiple responsibilities in a fast-paced environment and collaborate effectively.
  • Willingness to guide and manage team members by leading by example.

Culture & Benefits

  • Inclusive workplace focused on belonging, diversity, equity, and inclusion.
  • Health insurance, life and disability insurance, and retirement savings plans.
  • Company-paid holidays and unlimited paid time off.
  • Mental health and wellness resources, pet insurance, childcare resources, and fertility assistance.
  • Identity theft insurance and fitness reimbursement.
  • Discretionary bonus and opportunities for professional growth.

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