Director, Social Engagement & Community Management

Location: Hybrid position based in Bloomfield, Connecticut; St. Louis, Missouri; or New York, New York, United States. Standard business hours apply, with flexibility for real-time engagement, crisis response, and occasional evening or weekend activity.

Salary: $147,300–$245,400 annually, plus eligibility for an annual bonus and long-term incentive plan.

Company

hirify.global provides health services through Cigna Healthcare and Evernorth Health Services, focusing on improving the health and vitality of clients, customers, and patients.

What you will do

• Develop and execute the enterprise community management and social engagement strategy across hirify.global, Cigna Healthcare, Evernorth, and related brands.
• Lead governance, engagement policies, response playbooks, moderation standards, escalation protocols, and crisis-response processes.
• Manage, coach, and develop community managers, care specialists, moderators, and analysts.
• Partner with Brand, Marketing, Communications, Public Affairs, Customer Care, Legal, and Compliance.
• Own measurement frameworks, social listening insights, executive reporting, dashboards, and quarterly business reviews.
• Manage budgets, agencies, vendors, and social engagement technology, including listening, moderation, engagement, and analytics platforms.

Requirements

• 7+ years of progressive experience in social media, community management, digital engagement, customer care, or related disciplines.
• 4+ years of direct people leadership experience and a track record of building or scaling community programs in complex organizations.
• Deep expertise in social engagement, online communities, customer care, reputation management, governance, and crisis response.
• Experience managing agencies, vendors, enterprise social technologies, policies, and operational playbooks.
• Bachelor’s degree in Marketing, Communications, Journalism, Public Relations, Business, or a related field.
• Strong analytical, communication, stakeholder management, coaching, and executive presence skills.

Nice to have

• Experience in healthcare, insurance, financial services, pharmaceutical, or another regulated industry.
• Familiarity with community measurement frameworks, social intelligence methodologies, and social care operating models.
• Experience establishing or scaling a Center of Excellence.
• Experience with Reddit, YouTube, LinkedIn, and X.

Culture & Benefits

• Hybrid work with occasional home working subject to cable broadband or fiber internet of at least 10 Mbps download and 5 Mbps upload.
• Medical, vision, dental, well-being, and behavioral health benefits from the first day of employment.
• 401(k), company-paid life insurance, tuition reimbursement, paid time off, paid holidays, and leaves of absence.
• Performance environment centered on collaboration, accountability, learning, agility, and employee well-being.