7 дней назад
Director, Product Marketing (Cybersecurity)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Director, Product Marketing (Cybersecurity): Shaping product strategy and go-to-market execution for enterprise trust infrastructure solutions with an accent on customer insight, competitive positioning, and complex technical product marketing. Focus on leading product launches, influencing roadmaps, building field readiness, measuring commercial performance, and developing a high-performing product marketing team.
Location: United States (Remote). Applicants must be legally authorized to work in the United States.
Company
Keyfactor provides trust infrastructure for AI and machines, helping enterprises and government agencies manage cryptographic identities and secure digital interactions.
What you will do
- Shape strategy for core solutions by defining priority buyers, use cases, market requirements, growth opportunities, and success metrics.
- Partner with Product leadership to influence roadmap priorities and investment decisions through customer research, market evidence, and commercial insight.
- Develop differentiated positioning and messaging for complex technical capabilities and connect products to the Keyfactor Trust Control Plane.
- Lead go-to-market strategy for new products and capabilities, including validation, pricing and packaging input, launches, field readiness, adoption, and optimization.
- Equip Sales and partners for outcome-based enterprise conversations and monitor pipeline, adoption, win rates, launch performance, and competitive results.
- Build and develop a high-performing product marketing team.
Requirements
- 8+ years of experience in B2B enterprise product marketing, including leadership responsibility for complex, highly technical, or multi-product solutions.
- Ability to influence product strategy and roadmap decisions using customer insight, market evidence, competitive intelligence, and commercial judgment.
- Experience translating technical capabilities into differentiated positioning and leading go-to-market strategy from validation through launch, adoption, and optimization.
- Strong business acumen and experience in sales-led enterprise environments using pipeline, adoption, win-loss, and market data.
- Track record of building high-performing product marketing teams and aligning Product, Sales, Marketing, and Customer Success.
- Legal authorization to work in the United States is required.
Nice to have
- Experience in cybersecurity, identity, cryptography, cloud infrastructure, or another technical enterprise software category.
Culture & Benefits
- Entrepreneurial environment balancing autonomy and structure.
- Second Fridays, a company-wide day off on the second Friday of most months.
- Global benefits, competitive time off, paid parental leave, adoption and fertility support.
- Wellbeing resources, wellness allowance, mindfulness app membership, and Wellness Wednesdays.
- Professional development through talent development and cross-functional meetings.
- Volunteer programs, nonprofit matching, employee ambassador groups, and DEIB initiatives.
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