4 дня назад
Account Director (Digital Marketing)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Account Director (Digital Marketing): Leading CRM, acquisition, retention, and integrated marketing programs for automotive clients with an accent on client growth, audience strategy, and cross-functional delivery. Focus on structuring complex client relationships, coordinating multi-program agency work, and translating customer data into actionable strategies.
Location: Hybrid; office attendance 2–3 times per week in Los Angeles or San Diego, California. Candidates in Chicago, Minneapolis, Dallas, Austin, or Bentonville may also be considered but must work PST hours. Regular onsite collaboration at client offices in Irvine is required.
Company
is a digital marketing and brand consultancy agency delivering integrated CRM, acquisition, retention, and sales enablement programs.
What you will do
- Own client satisfaction, account health, retention, and organic account growth.
- Lead CRM conquesting, audience segmentation, targeting, demand generation, lead activation, acquisition, and retention strategies.
- Integrate CRM programs with product launches, sales events, marketing campaigns, and dealer-level sales priorities.
- Manage multiple programs and projects across agency partners, departments, and disciplines, ensuring on-time, on-budget delivery.
- Build trusted relationships with senior client stakeholders and provide strategic points of view on client initiatives.
- Identify expansion opportunities and coordinate teams through production and launch.
Requirements
- At least 12 years of marketing or advertising experience.
- Hands-on experience running accounts and delivering complex, innovative projects for senior stakeholders.
- Strong experience in digital and performance marketing or a brand consultancy environment.
- Experience with CRM projects, B2C acquisition, and retention strategies.
- Strong communication, relationship-building, analytical, organizational, and project management skills.
- Employment requires verification of identity and eligibility to work in the United States through Form I-9.
Nice to have
- Automotive industry experience.
- Experience with Salesforce Marketing Cloud or Data Cloud.
- Experience identifying business development and account expansion opportunities.
Culture & Benefits
- Structured hybrid work model with office work 2–3 times per week and remote work on Mondays and Fridays.
- Collaborative environment spanning agency partners, departments, and disciplines.
- Equal opportunity employment environment.
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