Solution Product Marketing Manager (SaaS/AdTech)

Location: Remote, Canada. Authorization to work in the U.S. is required.

Company

hirify.global provides a consent-based marketing platform for lead compliance, data identification and validation, lead orchestration, vendor management, and marketing intelligence.

What you will do

• Define solution strategies connecting products and capabilities to the needs of performance marketers, lead buyers, and lead sellers.
• Lead customer, market, and competitive research, translating findings into product, messaging, campaign, and sales recommendations.
• Build competitive intelligence programs, profiles, battlecards, objection-handling guidance, and executive briefings.
• Create positioning, value propositions, message maps, proof points, and solution narratives for different audiences and market segments.
• Support go-to-market strategies, product launches, sales enablement, training, events, webinars, and analyst briefings.
• Measure the impact of research, enablement, positioning, and GTM programs on pipeline, win rates, adoption, retention, and revenue expansion.

Requirements

• 7+ years of product marketing or business analytics experience in a multi-product SaaS environment, preferably in martech or adtech.
• Bachelor’s degree in Marketing, Business, Communications, Data Analytics, or a related field.
• Strong understanding of data enrichment, data hygiene, identity resolution, data governance, or related domains.
• Experience with lead generation, performance marketing, compliance-driven environments, product launches, and GTM campaigns.
• Familiarity with APIs, data flows, data providers, identity graphs, and platforms such as Snowflake or AWS.
• Authorization to work in the U.S. is required.

Nice to have

• MBA.
• Experience with consent-based marketing, lead generation, or marketing automation.
• Experience with HighSpot, Gong, Salesforce, Monday.com, HubSpot, and AI tools.

Culture & Benefits

• Remote full-time role focused on cross-functional collaboration across Product, Marketing, Sales, Customer Success, and executive teams.
• Opportunity to influence product roadmaps, solution investment priorities, positioning, and revenue strategy.
• Work centered on evidence-based decision-making and measurable business outcomes.
• Equal Opportunity Employer.