5 дней назад
Product Marketing Senior Manager (AI)
151 000 - 210 000$
Мэтч & Сопровод
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Описание вакансии
Текст:
TL;DR
Product Marketing Senior Manager (AI/SaaS): Developing positioning, messaging, launches, sales enablement, and content for AI-powered experience-management capabilities with an accent on market research, competitive differentiation, and cross-functional go-to-market execution. Focus on translating complex products for technical and non-technical audiences, driving ambiguous initiatives to completion, and using AI with human review across marketing programs.
Location: McLean, Virginia; hybrid schedule with 3 days per week onsite. Candidates based in the Tysons vicinity are prioritized.
Annual base salary: $151,000–$210,000.
Company
provides the Experience Cloud, a SaaS platform for managing experiences, insights, and actions across customer, employee, patient, candidate, and resident interactions.
What you will do
- Develop positioning, messaging, and content based on market, customer, and competitive research.
- Support semi-annual releases and cross-functional go-to-market initiatives with product, sales, marketing, and customer success.
- Educate and enable sales, services teams, strategic partners, customers, and users on platform value and competitive differentiation.
- Translate complex and technical topics for technical and non-technical audiences across buying centers and personas.
- Lead ambiguous, open-ended projects from initial concept through completion and measure their impact on market perception, growth, and product adoption.
- Use AI in daily work while applying human review to every asset and project.
Requirements
- 7+ years of product marketing experience, ideally 10 years, for a SaaS product or platform.
- Experience creating compelling stories for complex products in fast-paced, sales-oriented environments.
- Experience aligning product, sales, marketing, and services teams.
- Experience presenting to executives, clients, and conference audiences.
- Project management experience with multiple concurrent initiatives.
- Bachelor’s degree or equivalent work experience.
Nice to have
- Experience marketing technical innovations and developing product positioning narratives.
- Knowledge of go-to-market strategies and methodologies.
- Background in customer experience, employee experience, digital experience, contact centers, conversational intelligence, or related technologies.
Culture & Benefits
- Hybrid work with three onsite days per week.
- Medical, dental, and vision benefits.
- 401(k), disability, life, and AD&D insurance.
- Paid parental leave, statutory leaves, and paid holidays.
- Equal opportunity workplace with accommodations available for applicants with disabilities.
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