Product Marketing Manager (Software)

Location: US-Remote; onsite, hybrid, or remote arrangements depend on location. Regional and international travel of 20–40% may be required.

Company

hirify.global is a software company providing business management, service automation, remote control, and customer experience solutions for technology solution providers.

What you will do

• Develop and execute integrated go-to-market, marketing, and communication strategies for assigned markets.
• Create product positioning, messaging, use cases, personas, value propositions, ROI narratives, and customer lifecycle communications.
• Conduct market research, analyze customer needs and market trends, and assess competitive landscapes and total addressable markets.
• Build sales enablement, training materials, educational content, product demonstrations, and other assets supporting the selling process.
• Coordinate planning and execution with product management, sales, marketing, executives, and other cross-functional stakeholders.
• Monitor strategy performance, internal processes, product expansion opportunities, and routes to market, recommending improvements.

Requirements

• Bachelor’s degree in a related field or equivalent business experience.
• 4+ years of relevant experience.
• Advanced knowledge of the applicable work area and the technology solution provider market.
• Experience managing projects and processes independently in a fast-paced environment with shifting priorities.
• Strong written, verbal, presentation, problem-structuring, and problem-resolution skills.
• Ability to collaborate across business and technology functions and communicate complex ideas clearly.

Nice to have

• MBA or related master’s degree.
• Product marketing certification.

Culture & Benefits

• Inclusive and diverse workplace focused on valuing individual perspectives and skills.
• Collaboration with colleagues and stakeholders across North America, EMEA, and APAC.
• Work arrangement may be onsite, hybrid, or remote depending on location.
• Regional and international travel opportunities may account for 20–40% of the role.