Director - Brand Partnerships & Influencers

Location: Onsite in hirify.global, Wisconsin, United States. Approximately 20% travel is required for partner meetings, events, trade shows, customer visits, and training.

Salary: $163,950–$260,350 per year, plus performance bonus or variable incentive compensation.

Company

hirify.global is a global manufacturer and brand focused on kitchen and bath products, with more than 30,000 associates worldwide.

What you will do

• Develop a 3–5-year North American roadmap for strategic partnerships, product collaborations, celebrity and VIP endorsements, sponsorships, and influencer amplification.
• Lead cross-category marketing strategy and omnichannel go-to-market activation for kitchen and bath products, including launches, campaigns, media direction, and asset development.
• Identify, onboard, and manage strategic partners while leading contract negotiations and maximizing partnership ROI.
• Lead a team of 5+ marketers across manager and senior manager levels, including coaching, succession planning, and capability development.
• Coordinate cross-functional teams across PR, product marketing, industrial design, channel marketing, sales, and the in-house agency.
• Measure campaign performance, manage assigned marketing budgets, and identify optimization opportunities.

Requirements

• Bachelor’s degree; an MBA in Marketing is preferred.
• 10+ years of diverse marketing experience, preferably with lifestyle or consumer goods brands.
• Experience with brand strategy, strategic business planning, product strategy, and long-term vision and goal setting.
• Experience across paid, earned, and owned marketing channels, with strong quantitative and measurement skills.
• Proven ability to lead, coach, mentor, and develop high-performing teams in a matrixed environment.
• Applicants must be authorized to work in the United States without requiring sponsorship now or in the future.

Nice to have

• MBA in Marketing.
• Experience with lifestyle or consumer goods brands.
• Experience guiding product strategy and development in support of brand objectives.
• Experience working with global brand-building matrixed organizations.

Culture & Benefits

• Day-one access to applicable benefit programs with no waiting period.
• Competitive total rewards package supporting health and wellbeing.
• Career growth and development opportunities.
• Diverse and inclusive workplace with a culture of innovation.