Field Marketing Manager (SaaS)

Location: San Francisco, CA, USA

Employment type: Full-time, 12-month contractor engagement

Company

Canva is a design technology company developing products that redefine how people experience design.

What you will do

• Partner with Sales to shape regional go-to-market strategies, account plans, pipeline movement, and closed deals.
• Own field and regional marketing strategy across in-person experiences, digital campaigns, content, and account-based engagement.
• Analyze pipeline, program, campaign, dashboard, and attribution data to guide investment and demonstrate impact.
• Localize global campaigns, customer stories, product priorities, and sales motions for enterprise audiences in the US market.
• Coordinate brand, content, customer marketing, product marketing, and lifecycle teams across integrated campaigns.
• Manage budgets, vendors, timelines, and execution across events, webinars, executive programs, and partner activations.

Requirements

• 8+ years of experience in a similar role, ideally in a high-growth SaaS or technology company.
• Demonstrated ownership of regional or field marketing programs with measurable pipeline or revenue impact.
• Experience building multi-channel marketing strategies and working within ABM frameworks for enterprise accounts.
• Proven ability to use dashboards and attribution data to make marketing decisions and demonstrate results.
• Experience in the US market and the ability to work independently across strategy and execution.
• Experience with Canada and Latin America is a plus.

Culture & Benefits

• The role works with Sales, Customer Success, Product Marketing, Content, Brand, Lifecycle, and Experiential teams.
• Contractor-accreditation meetings are conducted virtually.
• Reasonable adjustments can be requested during the contractor-accreditation interview process.
• The engagement is full-time for 12 months.

Hiring process

• Contractor-accreditation interview conducted virtually.
• Candidates should provide their pronouns and communicate any reasonable adjustments needed during the interview process.