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6 дней назад

Marketing Automation Specialist (Braze)

715PHP
Формат работы
remote (Global)
Тип работы
fulltime
Грейд
middle
Английский
c1
Страна
US/China/Europe
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

Текст:
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TL;DR
Marketing Automation Specialist (Braze): Building, launching, and optimizing automated B2C email campaigns and lifecycle journeys with an accent on segmentation, dynamic Liquid content, responsive HTML/CSS, and campaign analytics. Focus on debugging trigger logic, validating deep links and cross-client rendering, running A/B tests, and ensuring compliance with US, Canadian, and EU privacy laws.

Location: Fully remote, work from home; working hours are scheduled approximately from 9:00 AM to 5:00 PM US Pacific Time.

Pay rate: ₱715 per hour, approximately ₱123,000 per month.

Company

hirify.global develops personalized and make-on-demand products through brands including FreePrints, SimplytoImpress, Personal Creations, CafePress, and ISeeMe!

What you will do

  • Operate Braze and Listrak marketing automation platforms.
  • Build, migrate, test, launch, and optimize triggered email campaigns and multi-step lifecycle journeys.
  • Develop dynamic email content and deep links using HTML, CSS, and Liquid scripting.
  • Manage responsive email templates and libraries across clients, devices, and rendering environments.
  • Analyze campaign engagement, app activity, purchases, and A/B test performance using ESP and analytics tools.
  • Validate event triggers, customer attributes, segmentation logic, deep links, and final automation parameters.

Requirements

  • At least 1 year of hands-on Braze email marketing experience.
  • At least 3 years of B2C email, lifecycle marketing, CRM, or enterprise marketing automation experience.
  • Strong experience with event-driven campaigns, multi-step journeys, segmentation using Boolean logic, and trigger data management.
  • Expertise in responsive, cross-client email development with HTML, inline CSS, table-based layouts, and Liquid scripting.
  • Experience with mobile-app deep links using tools such as AppsFlyer, Branch, or Adjust.
  • Advanced written and verbal English skills and knowledge of GDPR, CAN-SPAM, CASL, unsubscribe management, and related email privacy requirements.

Nice to have

  • Experience with major mobile app or ecommerce brands and large customer lists.
  • Experience with welcome, abandonment, reengagement, winback, transactional, SMS, push, in-app, or direct-mail campaigns.
  • Braze or comparable marketing platform certification.
  • Experience collaborating asynchronously with offshore developers using Jira and Slack.

Culture & Benefits

  • Long-term remote work with independent execution and cross-functional collaboration.
  • Paid time off and paid US holidays.
  • Work requires a personal Windows 10+ computer or Mac, reliable high-speed internet, and a private workspace.
  • Regular collaboration takes place through phone, Zoom, Slack, and email.
  • Time and screen tracking is conducted through Hubstaff.

Hiring process

  • Submit a resume, a portfolio containing at least five emails or journeys, sample HTML emails, and relevant certifications.

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