Customer Lifecycle Manager

Location: Open to candidates anywhere in Canada. Montreal-based candidates work in a hybrid model with regular in-office collaboration; candidates outside Montreal work fully remotely.

Company

hirify.global develops long-term healthcare and weight-management programs, including Juniper, which combines GLP-1 medication, personalized nutrition, movement support, and clinician-led care.

What you will do

• Develop and execute lifecycle marketing campaigns across email, push, SMS, and in-app messaging.
• Personalize communications for patient cohorts and stages of the treatment journey using data and insights.
• Create engaging content about nutrition, weight loss, and health.
• Build automated onboarding flows, retention touchpoints, and reactivation strategies.
• Collaborate with marketing, product, and analytics teams on patient-focused lifecycle initiatives.
• Run A/B tests, optimize campaigns, and report on engagement and retention metrics.

Requirements

• At least 4 years of experience in lifecycle marketing or CRM, ideally in a fast-paced or startup environment.
• Experience using data to identify patient journey gaps, optimize campaigns, and run A/B tests.
• Proficiency with marketing automation tools such as Braze or Klaviyo.
• Familiarity with analytics platforms such as Amplitude or Tableau.
• Strong written communication skills and the ability to create engaging, empathetic content.
• Organized, independent, collaborative, and comfortable working in a fast-paced environment.

Culture & Benefits

• Patient-first approach focused on long-term health outcomes.
• Cross-functional collaboration with marketing, product, and analytics teams.
• Hybrid work with regular office collaboration in Montreal or fully remote work elsewhere in Canada.
• Reasonable interview-process adjustments are available upon request.