7 дней назад
Marketing Operations Coordinator (Marketo)
75 000 - 95 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Marketing Operations Coordinator (Marketo) (B2B marketing automation): Building and launching end-to-end marketing programs in Marketo and Salesforce with an accent on campaign execution, event operations, data hygiene, and reporting. Focus on integrating webinar workflows, troubleshooting MAP-to-CRM data flows, improving lead routing, and automating repetitive tasks with AI tools.
Location: Remote within the United States; listed locations include Atlanta, Chicago, and Columbus, OH
Salary: $75,000–$95,000 base salary annually, plus equity and benefits
Company
builds Astro, a unified DataOps platform powered by Apache Airflow for reliable data pipelines, analytics, AI initiatives, and data-driven applications.
What you will do
- Build and launch end-to-end marketing programs in Marketo, including emails, landing pages, forms, smart lists, nurture streams, and batch and trigger campaigns.
- Manage event and webinar operations, including third-party integrations, registration and attendance synchronization, confirmation flows, and webhook-driven program steps.
- Maintain data quality across Marketo and Salesforce and troubleshoot synchronization issues between the marketing automation platform and CRM.
- Support lead lifecycle, routing, and alerting operations to ensure leads reach the right owner at the right time.
- Coordinate campaign intake and delivery through Jira, maintain launch checklists, communicate status, and build campaign performance reports.
- Maintain reusable templates and documented processes while identifying optimization opportunities.
Requirements
- 1–2 years of experience in marketing operations, campaign operations, or a similar B2B marketing role.
- Hands-on experience building and managing campaigns in a marketing automation platform; Marketo experience is strongly preferred.
- Working familiarity with Salesforce, including campaigns, reporting, and lead and data flows between the marketing automation platform and CRM.
- Strong attention to detail, organization, data-driven thinking, and the ability to manage multiple campaigns and deadlines.
- Clear, proactive communication and the ability to collaborate with demand generation, events, content, and sales.
- Comfort with ambiguity, fast learning, ownership, and process improvement.
Nice to have
- Previous experience as a Marketo Administrator.
- Experience building reports and working with marketing data.
- Comfort using AI tools to automate manual tasks.
- Experience marketing to technical audiences such as developer tools, data, or infrastructure.
Culture & Benefits
- Remote-first culture with access to offices in New York City and other major cities.
- Health, dental, vision, disability, and life insurance coverage.
- Unlimited paid time off, including an annual wellness day.
- Generous parental leave and return policy.
- Equity, professional development support, and wellness programs.
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