6 дней назад
Email Marketing Manager (Marketo)
120 000 - 130 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Email Marketing Manager (Marketo): Owning and scaling Neat's global email marketing program across automation, campaign execution, nurture flows, and performance reporting with an accent on Marketo-Salesforce integration, segmentation, personalization, and revenue attribution. Focus on rebuilding nurture programs, designing testing roadmaps, optimizing campaigns with data and AI, and connecting email performance to measurable business outcomes.
Location: Remote, anywhere in the United States; East Coast preferred
Salary: $120,000–$130,000 per year
Company
was founded in 2019 to improve meeting spaces through thoughtfully designed meeting solutions.
What you will do
- Own the full lifecycle of the global email marketing program, from strategy and concept development through automation, execution, and reporting.
- Create nurture flows, upsell campaigns, product launches, webinar and event invitations, promotions, newsletters, and sales and customer communications across multiple markets and time zones.
- Write and design email copy, layouts, templates, and visual assets.
- Collaborate on the Marketo and Salesforce integration to maintain clean data flow, accurate lead and contact syncing, and CRM alignment.
- Build segmentation, personalization, and multichannel buyer experiences across email, webinars, events, and sales.
- Report on campaign performance, revenue attribution, and business impact while identifying scalable improvements to automation workflows.
Requirements
- 8+ years of experience in email marketing, including complex automation programs.
- Hands-on experience building and optimizing automated campaign flows in Marketo.
- Experience integrating marketing automation platforms with Salesforce and understanding CRM data flows.
- Strong copywriting, design, data analysis, project management, and cross-functional collaboration skills.
- Experience reporting campaign performance and revenue attribution to stakeholders and leadership.
- Experience using AI to support email production, testing, or optimization.
Culture & Benefits
- Remote work within the United States, with an East Coast preference.
- Fast-paced environment with shifting priorities and opportunities to work with multiple business functions.
- Global email program serving prospects and customers across multiple markets.
- Opportunity to influence marketing strategy, revenue measurement, and scalable automation processes.
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