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8 дней назад

Senior Product Marketing Manager (Cybersecurity)

Формат работы
remote (Global)
Тип работы
fulltime
Грейд
senior
Английский
b2
Страна
Europe
Вакансия из списка Hirify.GlobalВакансия из Hirify Global, списка международных tech-компаний
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Описание вакансии

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TL;DR
Senior Product Marketing Manager (Cybersecurity): Defining buyer-focused use cases, positioning, messaging, and go-to-market narratives for threat analysis products with an accent on cybersecurity markets, competitive differentiation, and sales enablement. Focus on researching security buyers, translating customer and market insight into product priorities, and presenting product value to practitioners and security leaders.

Location: Fully remote within Europe or the Middle East

Company

hirify.global develops threat analysis products for cybersecurity teams.

What you will do

  • Research buyers, users, market trends, and customer problems to define priorities.
  • Define target users, ideal customer profiles, and supported use cases.
  • Create product positioning, value propositions, proof points, messaging, and collateral.
  • Maintain competitive intelligence and battle cards, and enable go-to-market teams.
  • Develop launch narratives and train Sales on pitches, demos, pricing, and objection handling.
  • Translate market insight and commercial opportunities into product priorities, while representing the product in webinars, events, and customer conversations.

Requirements

  • Experience in B2B cybersecurity product management, product marketing, or a similar go-to-market role.
  • Practical domain experience in areas such as EDR, SIEM/SOAR, CTI/TIP, Email Security, Malware Analysis, or Security Operations.
  • Recent hands-on experience at a threat intelligence, EDR, or malware analysis vendor.
  • Ability to speak credibly with security practitioners and security leaders about cybersecurity products and buyer challenges.
  • Experience researching buyers, defining personas, identifying use cases, and converting market insight into positioning or go-to-market execution.
  • Strong stakeholder management and confidence presenting in customer briefings, webinars, demos, and conferences.

Nice to have

  • Experience in a high-growth or scale-up environment.

Culture & Benefits

  • Fully remote work within Europe or the Middle East.
  • Permanent full-time employment.
  • High-visibility individual contributor role with ownership of problem discovery, positioning, messaging, and sales readiness.
  • Collaboration across Product, Sales, Marketing, Partnerships, and Customer Success.

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