9 дней назад
Performance Creative Strategist (Paid Social)
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Performance Creative Strategist (Paid Social) (Performance Marketing): Analysing advertising creative performance and translating campaign data into testable hypotheses and creative briefs with an accent on paid social platforms, analytics, and competitor research. Focus on building feedback loops, identifying winning creative patterns, and improving channel performance through structured testing and iteration.
Location: Hybrid, three days per week at the London HQ
Company
Voy is the department associated with for this performance marketing role.
What you will do
- Analyse advertising creative performance across paid channels to identify trends, top performers, and improvement opportunities.
- Develop clear, data-informed and testable creative hypotheses.
- Write concise, persuasive creative briefs for internal and external creative partners.
- Manage the creative feedback loop by analysing test results and sharing learnings with creative and marketing stakeholders.
- Monitor competitors, market developments, creative trends, angles, and formats.
- Partner with paid social and search channel managers to improve campaign performance.
Requirements
- At least 2 years of experience in creative strategy, media buying, or performance marketing involving ad creative performance analysis.
- Strong analytical thinking and the ability to turn advertising results into actionable insights.
- Proficiency with Meta Ads Manager, TikTok Ads Manager, and analytics tools such as Google Analytics and Looker.
- Ability to explain complex data through clear and persuasive narratives.
- Strong problem-solving, collaboration, organisation, and project management skills.
- Ability to work onsite at the London HQ three days per week.
Culture & Benefits
- High-velocity testing environment focused on learning and iteration.
- Collaboration with channel managers, creatives, and marketing stakeholders.
- Direct visibility into the impact of creative insights on business performance.
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