5 дней назад
Senior Demand Generation Manager (AI)
150 000 - 165 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Senior Demand Generation Manager (AI): Building targeted B2B demand generation and account-based marketing programs that create qualified pipeline and accelerate strategic enterprise opportunities with an accent on account intelligence, tailored messaging, and coordinated multi-channel campaigns. Focus on partnering with Sales, measuring buying-group engagement and pipeline conversion, and building repeatable ABM playbooks that scale.
Location: Seattle, WA, USA
Salary: $150,000–$165,000 annually, plus potential performance-based bonus and equity.
Company
develops an AI-native marketing operations platform that orchestrates martech stacks, workflows, and people to automate marketing execution.
What you will do
- Lead demand generation strategy for high-priority enterprise accounts, creating qualified pipeline and accelerating active opportunities.
- Build and run 1:1 ABM programs using tailored messaging, content, executive outreach, direct mail, and coordinated digital touchpoints.
- Own account selection, segmentation, tiering, and buying-group intelligence in partnership with Sales.
- Orchestrate campaigns across email, LinkedIn, ABM platforms, direct mail, executive outreach, paid media, and digital acquisition.
- Partner with AEs, SDRs, and Sales leadership on account planning, outbound strategy, follow-up, and seller enablement.
- Measure engagement, buying-group penetration, meetings, qualified pipeline, acceleration, and conversion while building scalable campaigns and playbooks.
Requirements
- 8–10+ years of B2B marketing experience across demand generation, ABM, and pipeline-generating programs.
- Hands-on experience building targeted ABM programs for strategic enterprise accounts.
- Strong understanding of enterprise buying cycles, buying groups, and stakeholder engagement.
- Experience partnering with AEs, SDRs, and Sales leadership on account strategy and pipeline goals.
- Strong writing, messaging, campaign development, analytical, and execution skills.
- Experience with CRM, marketing automation, and ABM or intent platforms such as Salesforce, HubSpot, 6sense, or Demandbase.
Nice to have
- Experience scaling ABM or demand generation in a high-growth startup.
- Familiarity with Clay, ZoomInfo, Outreach, or Salesloft.
- Experience using AI tools for account research, personalization, and campaign development.
Culture & Benefits
- Performance-based annual bonus and meaningful equity awards.
- Medical, dental, and vision coverage, including fully covered employee premiums and 75% dependent coverage.
- Fertility and family-planning support, 401(k), and unlimited PTO.
- Seattle office with a gym, sauna, bike parking, and free lunch three days per week.
- Fast-paced, high-ownership environment focused on AI literacy, learning, and impact.
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