Demand Generation Manager (AI)

Location: San Francisco, United States. On-site

Salary: $200,000–$230,000 per year

Company

hirify.global builds AI products that help companies solve complex contracting problems and improve business collaboration.

What you will do

• Own paid acquisition strategy across paid search, paid social, out-of-home, sponsorships, CTV, and emerging channels.
• Plan, launch, and measure integrated campaigns covering offers, landing pages, copywriting, paid amplification, and sales enablement.
• Manage the marketing-to-sales funnel with Sales and RevOps, focusing on lead quality, conversion rates, and pipeline progression.
• Develop segmentation and targeting strategies for General Counsel, legal operations leaders, CFOs, and COOs.
• Run experimentation and incrementality measurement, turning successful approaches into repeatable playbooks.
• Build AI-enabled workflows for creative production, targeting, reporting, optimization, ABM, events, partnerships, and outbound-assist programs.

Requirements

• 5+ years of experience in B2B demand generation or performance marketing at high-growth software companies.
• Hands-on experience managing paid channels, real budgets, and seven- to eight-figure annual paid budgets.
• Proven ability to launch, scale, and stop campaigns based on performance evidence.
• Strong skills in attribution, experimentation, lead and account quality, unit economics, and reporting; experience with HubSpot, Salesforce, and BI tools.
• Experience marketing to skeptical buyers in sales-assisted motions and managing performance agencies.
• Experience with marketing websites, landing pages, conversion optimization, and platforms such as Webflow, Vercel, or Framer.

Nice to have

• Experience selling to legal, finance, or security audiences.
• Experience with programmatic personalization, automated workflows, and rapid experimentation platforms.

Culture & Benefits

• High-autonomy role with direct accountability for qualified pipeline.
• Fast-moving startup environment with significant responsibility.
• Close collaboration with Sales, Product Marketing, and RevOps.
• Inclusive workplace and equal opportunity employment.