Growth Marketing Manager (B2B Demand Generation)

Location: New York City, United States; hybrid

Salary: $175,000–$225,000 per year, plus equity

Company

hirify.global helps startups get discovered by investors, customers, partners, and talent through a platform that maps the innovation economy.

What you will do

• Own activation programs end to end, from customer acquisition through campaign execution.
• Launch and experiment with campaigns across paid media, account-based marketing, events, partnerships, and other channels.
• Evaluate campaign performance and turn successful initiatives into scalable programs.
• Build and manage the media plan and budget, reallocating resources toward effective channels.
• Drive top-of-funnel growth and generate qualified demos at scale.

Requirements

• 5–8 years of experience in B2B demand generation or growth marketing at a fast-growing company.
• Broad understanding of marketing, including demand generation, positioning, brand, and sales alignment.
• Track record of generating hundreds of qualified demos per month.
• Strong understanding of funnel metrics and attribution, combined with sound judgment and practical decision-making.
• Strong interest in startups and the innovation economy.

Nice to have

• Experience building demand generation from zero at an early-stage company.

Culture & Benefits

• Work in a profitable company growing revenue annually.
• Collaborate with a Growth team reporting directly to the CEO.
• Help expand the platform from venture capital customers into corporate markets.
• Equity is included in the compensation package.
• Hybrid work in New York City.

Hiring process

• 20-minute hiring manager screening.
• 45-minute meetings with the Head of Sales and Head of Product.
• 90-minute live presentation, followed by a 30-minute CEO meeting and reference checks.