Field Marketing Specialist – North America (Fintech)

Location: United States; remote role with travel across North America required for conferences and events

Company

hirify.global builds AI-powered operational workflows for financial institutions, supporting onboarding, risk assessment, document processing, reporting, and other client-facing processes.

What you will do

• Own industry conferences and field marketing events end to end, including sponsorships, registration, booths, materials, vendors, attendee communications, onsite logistics, and post-event follow-up.
• Coordinate customer and prospect events, executive dinners, roundtables, webinars, and other field programs across North America.
• Manage multiple event timelines, budgets, vendors, and internal stakeholders while ensuring smooth delivery.
• Partner with Account Executives and Sales leadership to align programs with priority accounts, territories, meetings, and pipeline goals.
• Coordinate pre-event outreach, lead capture, handoffs, and follow-up activities.
• Track attendance, MQLs, meetings, qualified opportunities, sourced and influenced pipeline, conversion, and event ROI to improve future investments.

Requirements

• 3–5 years of B2B field marketing or event marketing experience in enterprise SaaS or software.
• Demonstrated ownership of conferences and events from planning and logistics through onsite execution and follow-up.
• Experience working with Sales and Account Executives and connecting field marketing to awareness, meetings, opportunities, and pipeline.
• Strong project management, organization, communication, and cross-functional collaboration skills.
• Commercial mindset with experience measuring event performance through MQLs, meetings, opportunities, pipeline, conversion, and ROI.
• Ability and willingness to travel across North America for conferences and events.

Nice to have

• Experience in fintech, financial services, insurance, or wealth management.
• Experience with HubSpot, Salesforce, CRM, marketing automation, lead capture, or event tools.
• Experience at an early-stage or high-growth B2B SaaS company.
• Experience supporting account-based or executive engagement programs.

Culture & Benefits

• Competitive compensation and equity.
• HRA health plan and 401(k) retirement plan.
• Unlimited PTO.
• Supportive, low-ego environment focused on ownership and growth.
• Company offsites for connection and recharge.