Field Marketer, North America (SaaS)

Location: Canada — fully remote

Salary: CA$75,990–CA$102,810 per year

Company

hirify.global provides SaaS-based financial planning and analysis tools that help finance teams plan and grow using data, collaboration, and familiar tools such as Excel.

What you will do

• Own North American field marketing strategy and translate market opportunities, target-account priorities, and GTM goals into integrated activation plans.
• Identify high-value audiences, segments, and account concentrations using pipeline, account, and market intelligence.
• Execute regional programs end to end, including company-led and partner-led events, industry and community activities, webinars, and targeted experiences.
• Coordinate with Sales, Marketing, Enablement, Partners, and Ecosystem teams to support target accounts, active pipeline, and priority GTM initiatives.
• Manage promotion, content, vendors, logistics, attendee experience, lead capture, follow-up, nurture, and attribution.
• Feed regional buyer insights, competitive intelligence, and performance data back into broader marketing planning.

Requirements

• 5+ years of experience in B2B field marketing, integrated demand generation, or partner marketing.
• Experience creating and measuring integrated programs that generate and progress pipeline.
• Experience executing repeatable in-person programs and events with measurable results.
• Strong collaboration, communication, project management, organizational, and relationship-building skills.
• Ability to work across time zones and communication gaps with globally distributed stakeholders.
• Commercial and data-driven approach with experience using pipeline, conversion, and campaign performance data.

Nice to have

• Experience in EPM SaaS or a high-growth technology company.
• Experience with HubSpot or similar marketing automation platforms.
• Experience with Salesforce, including campaign and pipeline reporting.
• Experience with the Microsoft ecosystem, partners, Marketplace, or Microsoft-aligned GTM motions.
• Interest in AI and AI-driven solutions; willingness to travel to events as required.

Culture & Benefits

• People-led culture based on customer trust, teamwork, respect, authenticity, and execution excellence.
• Employee stock option, retirement savings, support, and matching programs.
• Health and dental plans, wellness sessions, an Employee Assistance Program, and Headspace access.
• Education subsidies, professional development programs, and learning opportunities.
• Generous leave for vacation, wellness, personal time, parental support, and volunteering.
• Flexible ways of working with remote, hybrid, and office-based arrangements depending on the role and location.