10 дней назад
Product Marketing Manager, Campaign Experience & Activation (Adtech)
100 000 - 115 000$
Мэтч & Сопровод
Для мэтча с этой вакансией нужен Plus
Описание вакансии
Текст:
TL;DR
Product Marketing Manager, Campaign Experience & Activation (Adtech): Bringing campaign-platform capabilities to market through go-to-market plans, positioning, sales enablement, launches, and adoption programs with an accent on campaign workflows, customer personas, and cross-functional execution. Focus on translating product functionality into clear commercial value, improving adoption through feedback and behavioral insights, and supporting AI-assisted campaign planning and automation.
Location: Denver, Colorado; hybrid schedule with three required office days on Tuesday, Wednesday, and Thursday. Candidates must live in the United States. Relocation to Denver is supported with a relocation bonus.
Base compensation: $100,000–$115,000 per year, plus equity and a variable compensation component.
Company
is a performance marketing platform that helps brands deliver digital promotions to consumers through the Performance Network.
What you will do
- Develop and execute go-to-market plans for new campaign-platform capabilities and experiences.
- Translate product functionality into customer value, positioning, messaging, sales materials, and enablement.
- Own launches, including communications, training, adoption plans, and performance tracking.
- Partner with Product, Sales, Sales Enablement, and senior product marketing leadership on campaign experience strategy.
- Use customer feedback, research, and behavioral insights to identify adoption and usability opportunities.
- Support AI-assisted campaign planning, automation, and emerging campaign experiences.
Requirements
- 4+ years of experience in Product Marketing, Go-to-Market, Marketing, Product Management, Sales Enablement, or a related discipline.
- Demonstrated experience bringing products or capabilities to market and executing launches or go-to-market programs.
- Ability to translate complex product functionality and workflows into clear customer value, messaging, and sales resources.
- Experience collaborating with Product, Sales, Sales Enablement, and other cross-functional stakeholders.
- Strong project management, communication, organization, and customer-focused problem-solving skills.
- Must be authorized to work full-time in the United States and live in the United States.
Nice to have
- Experience in adtech, retail media, commerce media, performance marketing, SaaS, or another B2B technology environment.
- Experience with enterprise CPG customers or sales organizations.
- Bachelor's degree or equivalent experience.
Culture & Benefits
- Hybrid work environment based in the Denver office.
- Flexible time off and medical, dental, and vision benefits.
- Employee Stock Purchase Program and 401k match.
- Denver office perks include paid parking, snacks, and occasional meals.
- Core values include integrity, boldness, ownership, teamwork, transparency, and openness to ideas.
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