Director, Web & Digital Growth

Location: San Francisco, California, United States; office-first culture with three days per week in the office for most roles

Annual base pay: $168,750–$253,125 USD for candidates based in California, Colorado, Connecticut, Nevada, New York, Rhode Island, and Washington.

Company

hirify.global provides an AI-ready governance platform that unifies regulatory intelligence, automation, and connected governance workflows for responsible data use.

What you will do

• Define and execute the global digital growth strategy across web, SEO/AEO, paid search, paid social, display, video, audience activation, conversion optimization, personalization, and analytics.
• Own the integrated digital roadmap, prioritization framework, budget allocation, forecasting, agency strategy, and investment scenarios.
• Lead web as a measurable growth engine by improving high-intent journeys, landing pages, solution and persona experiences, forms, CTAs, routing, and conversion paths.
• Establish an operating model connecting paid media, web experience, search, content, campaigns, regional execution, analytics, and sales progression.
• Build performance frameworks, attribution, reporting, experimentation, and conversion optimization programs tied to pipeline, revenue, and return on investment.
• Guide AI-enabled workflows for research, content scaling, localization, experimentation, reporting, governance, and optimization.

Requirements

• 12+ years of experience in digital marketing, website strategy, or digital experience leadership.
• Senior experience leading integrated digital growth across web, paid media, SEO/AEO, conversion optimization, analytics, or adjacent B2B SaaS functions.
• Experience aligning search, content, web experience, paid activation, audience strategy, and measurement across the buying journey.
• Ability to lead across organizational silos, establish shared priorities and decision rights, and align executive strategy with operating detail.
• Experience building or reshaping teams, developing functional leaders, and creating scalable operating processes.
• Understanding of B2B enterprise buying groups, regional growth, localization, sales alignment, pipeline economics, and headless CMS platforms.

Nice to have

• Hands-on experience with CMS migration.

Culture & Benefits

• Office-first work environment with meaningful opportunities for in-person collaboration.
• Comprehensive healthcare coverage, flexible PTO, and retirement account support.
• Equity RSUs and annual performance bonus opportunities.
• 14+ weeks of paid parental leave.
• Career development opportunities and company-paid privacy certification exam fees.