Healthcare Segment Marketing Manager

Location: United States of America. Seattle, WA is preferred. Candidates near hirify.global headquarters in San Antonio, TX work two days in the office and three days from home; candidates elsewhere in the US may work 100% remotely. Domestic travel of up to 30% is required.

Salary: $99,704–$146,270.30 per year, depending on geographic market, skills, knowledge, and experience. Additional incentive compensation, equity awards, and ESPP may be available.

Company

hirify.global Technology delivers multicloud solutions across applications, data, and security, including solution design, implementation, management, and optimization.

What you will do

• Own Healthcare segment marketing strategy and execution for the Americas, including segmentation, positioning, go-to-market priorities, and integrated plans.
• Develop omnichannel programs across ABM, digital and social media, email, webinars, events, executive engagement, content, and partner activation.
• Partner with Healthcare Sales to identify priority accounts, create marketing plays, generate demand, and create or influence pipeline.
• Build market presence through healthcare communities and events such as HIMSS, CHIME, KLAS, and This Week Health.
• Develop joint Healthcare programs with strategic partners including Dell Technologies and AMD.
• Manage messaging, content, budget, agencies, vendors, performance measurement, attribution, and ROI reporting.

Requirements

• 8–11 years of B2B marketing experience, including segment marketing, demand generation, ABM, field marketing, content, or partner activation.
• Advanced knowledge of B2B marketing strategy, integrated campaigns, customer lifecycle, pipeline creation, attribution, and ROI.
• Experience partnering with Sales leadership and cross-functional Marketing teams in a matrixed environment.
• Working knowledge of marketing automation, CRM, campaign measurement, HubSpot, Salesforce, or equivalent platforms.
• Healthcare industry marketing experience and familiarity with the Healthcare buyer landscape and industry communities.
• Must be legally authorized to work in the United States for any employer; visa sponsorship is not available. A bachelor's degree is required, although relevant experience may substitute at the manager's discretion.

Nice to have

• Knowledge of PHI, HIPAA, data sovereignty, regulatory considerations, and enterprise Healthcare technology priorities.
• Experience with partner-led demand generation, joint go-to-market programs, co-marketing, and MDF.
• Experience with AI-assisted marketing workflows and collaboration tools such as Asana.

Culture & Benefits

• Remote work is available for candidates located outside the San Antonio, TX area.
• Hybrid schedule near the San Antonio headquarters: two office days and three work-from-home days.
• Annual bonus or incentive opportunities, equity awards, and Employee Stock Purchase Plan may be included.
• Work with Sales, Marketing, strategic partners, agencies, vendors, and healthcare communities.